One key component of being successful is to stay connected and build a relationship with your customers and clients. As a business grows, most businesses owners realize after the fact, that they don’t have the same amount of time to stay in touch and build customer loyalty as they once did.
What is the solution then? Find a system that will help you stay in touch.
The SendOutCards system is a valuable tool that will help grow your business. Never underestimate the power of sending a personalized greeting card and/or gift. Sending cards is a simple and easy way to help build better relationships with your customers who will become life long, faithful customers. And those types of customers provide referrals without ever asking. In other words, free word of mouth advertising. (The best kind!)
If you are a business owner, please take a moment to check out just a few of the ways you can use SendOutCards in your business to help you get and keep more customers.
- Send Birthday Cards to all your customers. You will stand out because you will be the only “business” to remember their birthday.
- Upon meeting a new customer, send a nice to meet you card. If you can get a picture with them, add that to the card! They won’t throw away a card with THEIR picture in it.
- Send a Thanksgiving holiday card. Your card will get there before others send the typical holiday card, thus making you stand out.
- Upon closing new business, send a gift or gift card with your thank you. Think about the impact of a real estate agent or mortgage broker including a $50 Home Depot or Target gift card with their thank you, to help the new owner make their home nicer.
- Use a SOC card to ask for referrals. Ask them “Who else do you know that would love the XYZ service I have provided you?”
- Thank people for giving you referrals!
- Be mindful of your customers’ life events (i.e., sickness, births, anniversary, death, marriage, graduation, moves, loss of pet, etc.) Send an appropriate card.
- Send a thinking of you card for no reason other than to say “Thinking of you and hope you have a great day!”
- Send a reminder postcard for appointments, meetings, and new announcements (like an open house, new services or products, etc.)
- Send a heartfelt card of gratitude every day (preferably in first thing in the day). It will make YOU feel better and put you in a better mood knowing you touched someone’s life. You will then start your day off right.
- Use photos to personalize your cards. As they say, “A picture is worth a thousand words” and for a business person, “A picture could be worth a thousand extra dollars (or more).”
- Use SendOutCards to build and strengthen your personal relationships. Never forget a birthday again by utilizing SOC’s easy-to-use contact manager, complete with birthday and anniversary reminders!
Think about it this way. Do you remember the last greeting card you received? Of course you do. Did you open the envelope and read the card? Did you even save the card for awhile? Display it? Now think about the last email you received from someplace you have previously done business with? Are your answers the same? I’d bet not.
I believe appreciation marketing is the best way to grow your business. If you like, you can click on the link below to Send a Free Card. SendOutCards is an easy to use system. Or feel free to contact me and I’m happy to give you a guided tour.
To your success!
Lory Fabian
Lory Fabian is a Marketing Distributor for SendOutCards – https://loryfabianmarketing.com/about/
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